Northside Pediatrics, one of Atlanta’s most forward-thinking and respected pediatric practices has contracted with Papercut Interactive to develop its strategic branding.

“Heath care marketing requires a careful balance of patient education and ownable differentiators,” says Keith Hickerson, Strategy Director at Papercut Interactive. “Northside Pediatrics is a leader in care – both as it relates to their continuity of care and in terms of physician availability and training. Their choice to intentionally brand their practice will prepare their physicians and staff to adeptly communicate and market their services.”

Papercut strategists currently work with healthcare providers across the Southeast. Other consulting clients include Georgia Plastic Surgery and Willingway Hosptial.